Where Culture & Credibility Meet Opportunity · Certified MBE
25 million multicultural consumers don't trust
the ads you buy.
URL Media connects brands, agencies, and public institutions to 25+ million Black, Brown, and immigrant community members through 50+ trusted independent newsrooms and 185+ creator-journalists. One order, one bill, one unified workflow.
Four turnkey engines. High-performing campaigns, zero friction for brands.
One order, one bill — How it worksAdvertising & Sponsorships
Turnkey multi-platform campaigns across digital display, 25+ targeted newsletters, and audio/podcasts reaching high-intent multicultural audiences.
Culturally Fluent Branded Storytelling
Custom co-branded content, editorial series, and authentic storytelling created in partnership with embedded community journalists.
URHired — Executive Recruitment & Talent
Connecting corporate employers, communications teams, and media organizations directly with premier diverse creative and executive talent.
Experiential & Community Activation
Grassroots town halls, creator-led live events, and direct community engagement across 70+ key urban and multicultural markets.
The Currency of Impact
Measurable Campaign ROI
State of New Jersey · ANCHOR Tax Relief
URL Media mobilized hyper-targeted, in-language coverage across Black and Brown newsrooms to promote state property tax relief — reaching 1.57M community members and driving 1.7M state applications, beating agency reach goals by 500%.
Statewide Public Health & Vaccine Access
Replaced programmatic ad algorithms with trusted community messengers. Delivered in-depth health reporting that directly tackled vaccine hesitancy in underserved communities and beat benchmark engagement by 500%.
Fast Company Top Innovators & Certified MBE
Ranked No. 5 on Fast Company's 100 Best Workplaces for Innovators and certified as a National Minority Business Enterprise (MBE) — providing enterprise brands a certified, turnkey path to fulfill corporate diversity spend.
Algorithms buy impressions. URL Media buys community trust.
In partnership with the Reynolds Journalism Institute, our 'Currency of Impact' framework proves that community responsiveness outperforms generic programmatic CTRs. When brands partner with URL Media, they access 25+ million Black, Brown, and immigrant consumers through the trusted local messengers they turn to every day. One buy, full brand safety, and 100% mission alignment.
Community messengers and creator-journalists brands can stand next to.
Explore all creators →
Coast-to-coast grassroots journalism reaching 42.6M+ multicultural audiences.
Our commercial network is powered by 50+ independent newsrooms serving Black, Brown, and immigrant communities. Member publishers maintain 100% editorial autonomy while sharing national revenue and collective infrastructure.
A Series of Hanging Deaths Has Black Families Demanding Answers
Capital B investigates unexplained deaths across Mississippi and Kentucky — rigorous, independent accountability journalism powered by the URL Collective ecosystem.
Immigrant Communities
On Labor Day, Mamdani Announces City's First Office to Organize Workers
Diaspora Reporting
'Our Son Will Return Alive': Parents Hold Onto Hope 13 Days After Nepal Flood
URL Media Original
Michigan is testing whether multiracial coalitions actually get to govern.
Respect
Love